Paul Pacun – Co-Founder of Vablet, Transforming Sales Enablement with Digital Content
Paul Pacun is the co-founder of Vablet, a sales enablement platform that empowers businesses to securely deliver digital content to their teams and clients. A New Yorker by birth and a seasoned technologist with 35+ years in CRM, finance, and IT, Paul saw the iPad’s potential long before most—and built a company around that vision. His entrepreneurial journey is a story of foresight, resilience, and adapting to how people consume information.
Key Takeaways from the Episode:
- Vision Matters: Paul saw, like Steve Jobs, that the iPad would revolutionize communication—and he acted on it immediately.
- From Paper to Digital: Vablet helped life sciences and financial services companies replace bulky print brochures with dynamic, trackable digital content.
- Why Video Lagged: Although video is more powerful than PDFs for retention, corporate adoption was slow due to editing challenges, content control, and fear of camera shyness.
- Content Control is Critical: Unlike Google Drive or Dropbox’s folder-level sharing, Vablet enables file-level permissions, dynamic updates, expiration dates, and real-time analytics.
- Entrepreneurial Wisdom: Don’t quit your day job too early, stay lean, focus on recurring revenue, and remember—“the customer is always right, but not everyone is your customer.”
👉 Watch the full episode now on YouTube: https://www.youtube.com/watch?v=3DInDB3RJYI
Memorable Quote:
“We have to be visionaries to create something the world doesn’t understand. Keep refining it, pivoting it, making it better—and if your vision’s right, you’ll be there.”